Marketing your Private Practice with Kathy C
Marketing Your Private Practice with Kathy C is the go-to podcast for dietitians, therapists, and service providers who want more clients without spending hours a day on social media.
Hi, I’m Kathy Colaiacovo, a marketing strategist and business coach, and I believe marketing your private practice shouldn’t be so complicated ... or take hours a day.
I’m not a dietitian and I don’t play one on TV :-) So I don’t teach what worked for me. I teach marketing strategies that have helped hundreds of private practice owners grow 5-, 6-, and even 7-figure businesses using the Thrive Marketing Method, a system built around the 4 Pillars of Marketing: Foundations, Messaging, Content, and Systems.
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In each episode, you’ll get practical, step-by-step guidance to:
• Book more consults and clients
• Spend less time on marketing and get better results
• Clarify your message so it connects and converts
• Streamline your marketing with a consistent content plan
• Build a sustainable practice and have time for your life outside of work
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This isn’t recycled social media advice or course-selling strategies that only worked for someone else. This is real marketing - built for real private practice owners - and it works.
Stop spinning your wheels and start marketing in a way that finally gets results.
Hit play and learn what works to build a practice with more clients, more freedom, and more time for the people and things that matter to you. Then hit Follow so you don’t miss any of my weekly lessons to help you grow your private practice.
Marketing your Private Practice with Kathy C
Your Newsletter Should Be Building Relationships, Not Breaking Them - Ep 162
If you’re sending newsletters for your dietitian business or private practice with a “click here to read more” link… stop.
That one small habit might be breaking the connection with your email list and costing you consults and clients.
In this episode, Kathy C calls out the biggest newsletter mistake private practice owners make - and what to do instead to grow your practice.
Whether you’re a dietitian, therapist, or other service provider, your newsletter has one main goal, and this habit will put a hole in that goal so easy - it ends up making your newsletter a waste of time.
Listen in to learn:
- Why sending people to your website to “read more” is the very reason your emails aren’t converting to client bookings
- How teaser-style emails break the entire purpose of sending a newsletter
- Simple ways to build relationships with your newsletter subscribers that could lead to new clients
If you’re tired of writing emails that lead nowhere and want a simple shift that actually helps you get clients, this episode is the one to listen to.
Be sure to check out the resources mentioned on our show notes page at http://marketingyourprivatepractice.com/162
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~ Thanks for Listening!