Marketing your Private Practice with Kathy C
Marketing Your Private Practice with Kathy C is the go-to podcast for dietitians, therapists, and service providers who want more clients without spending hours a day on social media.
Hi, I’m Kathy Colaiacovo, a marketing strategist and business coach, and I believe marketing your private practice shouldn’t be so complicated ... or take hours a day.
I’m not a dietitian and I don’t play one on TV :-) So I don’t teach what worked for me. I teach marketing strategies that have helped hundreds of private practice owners grow 5-, 6-, and even 7-figure businesses using the Thrive Marketing Method, a system built around the 4 Pillars of Marketing: Foundations, Messaging, Content, and Systems.
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In each episode, you’ll get practical, step-by-step guidance to:
• Book more consults and clients
• Spend less time on marketing and get better results
• Clarify your message so it connects and converts
• Streamline your marketing with a consistent content plan
• Build a sustainable practice and have time for your life outside of work
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This isn’t recycled social media advice or course-selling strategies that only worked for someone else. This is real marketing - built for real private practice owners - and it works.
Stop spinning your wheels and start marketing in a way that finally gets results.
Hit play and learn what works to build a practice with more clients, more freedom, and more time for the people and things that matter to you. Then hit Follow so you don’t miss any of my weekly lessons to help you grow your private practice.
Marketing your Private Practice with Kathy C
How to Turn Client Conversations Into Effective Marketing Content - Ep 157
Writing marketing content for your private practice or dietitian business doesn’t have to feel like a chore, especially when you realize your best ideas are already in your client sessions.
In this episode, Kathy shows you how to use real conversations with clients to fuel blog articles, newsletters, and social media content that is effective and brings in more clients.
If you’ve ever stared at a blank screen wondering what to write, this episode will shift how you think about content creation. You’ll learn:
- How to use the words you say to clients every day - which are MARKETING GOLD - for content ideas to include in your marketing plans!
- Ways to write simple articles for your anchor content that build trust and bring more website traffic and leads.
- Why you must STOP avoiding blogs! That content is written for Search Engines first and helps new clients find you.
Plus, Kathy will share the three easiest types of content to create when you're short on time but still want results.
This lesson isn’t about becoming a blogger. It’s about creating marketing content that brings in clients without wasting your time or energy.
Whether you write once a month or a few times a year, Kathy breaks down how a simple, client-driven content plan can bring in steady traffic and leads. She also shares how her clients have booked consults directly from newsletters and articles that came from quick tips they were already saying.
Hit play to learn how to make your marketing easier, more effective, and more connected to the work you already do.
Be sure to check out the resources mentioned on our show notes page at http://marketingyourprivatepractice.com/157
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