Marketing your Private Practice with Kathy C
Marketing Your Private Practice with Kathy C is the go-to podcast for dietitians, therapists, and service providers who want more clients without spending hours a day on social media.
Hi, I’m Kathy Colaiacovo, a marketing strategist and business coach, and I believe marketing your private practice shouldn’t be so complicated ... or take hours a day.
I’m not a dietitian and I don’t play one on TV :-) So I don’t teach what worked for me. I teach marketing strategies that have helped hundreds of private practice owners grow 5-, 6-, and even 7-figure businesses using the Thrive Marketing Method, a system built around the 4 Pillars of Marketing: Foundations, Messaging, Content, and Systems.
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In each episode, you’ll get practical, step-by-step guidance to:
• Book more consults and clients
• Spend less time on marketing and get better results
• Clarify your message so it connects and converts
• Streamline your marketing with a consistent content plan
• Build a sustainable practice and have time for your life outside of work
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This isn’t recycled social media advice or course-selling strategies that only worked for someone else. This is real marketing - built for real private practice owners - and it works.
Stop spinning your wheels and start marketing in a way that finally gets results.
Hit play and learn what works to build a practice with more clients, more freedom, and more time for the people and things that matter to you. Then hit Follow so you don’t miss any of my weekly lessons to help you grow your private practice.
Marketing your Private Practice with Kathy C
Private Practice Review: What Nicole Should Do to Attract More Clients - Ep 153
Is your website actually pushing clients away?
Nicole Holovach was wondering the same thing when she booked a free marketing review with me.
Nicole is a dietitian in private practice who reached out for a second opinion on why she wasn’t booking as many consults and clients as she expected — even with a polished website and Google Ads running.
She thought it might be the site design.
It wasn’t.
She was told the problem was her niche wasn’t narrow enough.
It wasn’t that either… and in fact, being a generalist is a niche too.
What it was is something we uncovered during our review. It’s a surprisingly common and often overlooked issue.
And the fix? Much simpler than most practice owners think.
In this episode, we walk through:
✔ Why her message wasn’t converting
✔ What Nicole should change on her homepage
✔ Simple ways to help ideal clients say “That’s me” and reach out
✔ A few key tips when ads are bringing traffic but no one is booking
If you’ve ever felt like your website should be performing better and wondering how to make that happen… this episode is for you.
🎧 Hit play and learn what Nicole changed so you can take these same steps in your private practice.
Watch the full video or read the detailed show notes here:
👉 http://marketingyourprivatepractice.com/153
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~ Thanks for Listening!