Marketing your Private Practice with Kathy C
Marketing Your Private Practice with Kathy C is the go-to podcast for dietitians, therapists, and service providers who want more clients without spending hours a day on social media.
Hi, I’m Kathy Colaiacovo, a marketing strategist and business coach, and I believe marketing your private practice shouldn’t be so complicated ... or take hours a day.
I’m not a dietitian and I don’t play one on TV :-) So I don’t teach what worked for me. I teach marketing strategies that have helped hundreds of private practice owners grow 5-, 6-, and even 7-figure businesses using the Thrive Marketing Method, a system built around the 4 Pillars of Marketing: Foundations, Messaging, Content, and Systems.
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In each episode, you’ll get practical, step-by-step guidance to:
• Book more consults and clients
• Spend less time on marketing and get better results
• Clarify your message so it connects and converts
• Streamline your marketing with a consistent content plan
• Build a sustainable practice and have time for your life outside of work
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This isn’t recycled social media advice or course-selling strategies that only worked for someone else. This is real marketing - built for real private practice owners - and it works.
Stop spinning your wheels and start marketing in a way that finally gets results.
Hit play and learn what works to build a practice with more clients, more freedom, and more time for the people and things that matter to you. Then hit Follow so you don’t miss any of my weekly lessons to help you grow your private practice.
Marketing your Private Practice with Kathy C
The ONE where I Told a Client: Stop all Marketing Right Now - Ep 131
In this episode, I share the reason why, one day, I told a client that she should “Stop All of her Marketing... right Now!”
It seems dramatic, but she was at a point where she was just throwing time and literal money out the door with her marketing because it was not working at all. In fact some of it was hurting her reputation too.
We fixed the problem by going back to the basics and making sure she had 4 things in place that would ensure that her time and money invested into the marketing was worth it and that the marketing would work. Actually helping bring in new clients and grow the practice.
Something I am sure you also want for your business or practice too -- clients and growth.
Hit play to listen to this episode and learn:
- The 4 Pillars of Marketing a Practice or Service Business
- How each Pillar relies on the others to be more effective
- Why sometimes you should consider Stopping ALL Marketing NOW!
Once my client and I established those 4 pillars in her marketing plans, things began working - a lot more than she imagined possible. Her list began to grow, and she started seeing more consults, and they were booking more clients.
This episode provides private practice marketing tips and valuable insights to help streamline your marketing and let you know if you, too, need to stop your marketing right now because it is hurting more than helping. Tune in to learn how to recognize these signs and hear how that client had a banner day 2 months after those fixes were in place.
You can access the shownotes at http://marketingyourprivatepractice.com/131
Book your free marketing review with Kathy C here - https://www.pepperitmarketing.com/review
Episode website page -
https://www.pepperitmarketing.com/podcast/why-stop-marketing
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~ Thanks for Listening!