Marketing your Private Practice with Kathy C
Grow your practice or business using marketing strategies that bring in more consults and get you BOOKED with clients - WITHOUT relying on social media.
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This podcast is for Dietitians, Therapists, Clinicians and Service Providers who want to learn practical tips, tactics and marketing strategies to build and grow a Thriving Private Practice.
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If you're looking to simplify and streamline your marketing and start attracting more clients without spending hours a day making posts and videos for social media, hit the play button to start listening!
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Your host Kathy Colaiacovo, is a Marketing Strategist who has spent over 15 years working with hundreds of practice and service-based business owners and offers guidance that answers questions like:
*How do I get results from my marketing?
*What’s the best bang for my marketing bucks, and time?
*Can I grow my private practice without having to be on social media all the time?
*How do I get new clients from marketing?
*What type of marketing will help my practice get more clients and not waste my time?
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You'll find Kathy shares easy-to-understand lessons and ways to implement marketing that actually gets results, not wasted time.
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She's not a dietitian teaching marketing; she's an expert in marketing who has helped hundreds of private practice owners grow 5, 6 and even 7-figure businesses.
Marketing your Private Practice with Kathy C
What To Put Into Your Lead Magnet To Make It Appealing To People - Ep 124
If you’re like a lot of private practice and service-based business owners, you work hard to get new leads for your business, but it is a challenge - especially when you keep trying to use a lead magnet that would help people, yet no one is signing up for it.
A big part of this roadblock is knowing what to include in your lead magnet to attract your ideal clients. In this episode, Kathy C shares steps on how to create a lead magnet that truly resonates with your potential clients and helps build your list of leads. It begins with identifying what to put into your lead magnet so it appeals to the people you want to work with!
Here are three key lessons you will learn:
- Why you MUST address only ONE problem for your Ideal Client. Focusing on a single issue helps you create targeted content that speaks directly to your audience and the TOP problem they want to solve.
- How your sessions with clients help create a Unique-To-You Lead Magnet. Which is one filled with valuable content that sets your lead magnet apart from others.
- Walk through Kathy’s 7-Step Content Discovery Process for Creating Lead Magnets. This structured approach will guide you in identifying the best content to include in our lead magnet so it appeals to people in your target audience.
By the end of this episode, you will have a clear understanding of what to include in your lead magnet so that it not only attracts new leads but also helps you book more discovery calls and, ultimately, clients.
Ready to take this lesson and finish your lead magnet in 2 weeks? Register for Kathy's Free Lead Magnet Training that starts NOV 22nd. https://academy.pepperitmarketing.com/leadmagnets
All the resources mentioned and shownotes can be found at: https://marketingyourprivatepractice.com/124
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