Marketing your Private Practice with Kathy C
Grow your practice or business using marketing strategies that bring in more consults and get you BOOKED with clients - WITHOUT relying on social media.
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This podcast is for Dietitians, Therapists, Clinicians and Service Providers who want to learn practical tips, tactics and marketing strategies to build and grow a Thriving Private Practice.
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If you're looking to simplify and streamline your marketing and start attracting more clients without spending hours a day making posts and videos for social media, hit the play button to start listening!
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Your host Kathy Colaiacovo, is a Marketing Strategist who has spent over 15 years working with hundreds of practice and service-based business owners and offers guidance that answers questions like:
*How do I get results from my marketing?
*What’s the best bang for my marketing bucks, and time?
*Can I grow my private practice without having to be on social media all the time?
*How do I get new clients from marketing?
*What type of marketing will help my practice get more clients and not waste my time?
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You'll find Kathy shares easy-to-understand lessons and ways to implement marketing that actually gets results, not wasted time.
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She's not a dietitian teaching marketing; she's an expert in marketing who has helped hundreds of private practice owners grow 5, 6 and even 7-figure businesses.
Marketing your Private Practice with Kathy C
Growing your Private Practice: The Magic of Specificity in Messaging - Ep 112
If you’re struggling to get more of your ideal clients to book consults … you're not alone.
This is one of the bigger challenges when it comes to marketing a private practice or service-based business. Especially if you seem to always be explaining your services over and over, leaving people more confused than ever.
It's time to flip the script. By focusing on the core problems your ideal clients face and speaking their language when it comes to their problems, you can transform your message into a magnet for those who need your help.
The key to breaking through the noise is having marketing messages that are so specific, that people feel like you're reading their minds. When they book a consult they tell you right away that it felt like “You were inside my head!”
That's exactly what we're covering in this lesson - how getting specific in your messaging can lead to more consults and clients!
Here's what you'll walk away with:
- Understanding Your Audience: Knowing how they feel and how they describe their problems.
- Why Specificity in Messaging Matters: Learn why you must weave your clients' words into your marketing to create a message that hits home instantly.
- 5 places to find the “Words Your Clients Say: Discover where to find the words to include in your "Words They Say" document - a goldmine of insights direct from your ideal clients' mouths.
By the end, you'll know what you need to create a message that hits home, builds trust, and turns interested people into paying clients without having to chase them all over to sign up! Ready to make this magic happen for your practice or business? Hit play now!
There are some resources mentioned and you can find them on the shownotes page at: http://marketingyourprivatepractice.com/112
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