Marketing your Private Practice with Kathy C
Grow your practice or business using marketing strategies that bring in more consults and get you BOOKED with clients - WITHOUT relying on social media.
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This podcast is for Dietitians, Therapists, Clinicians and Service Providers who want to learn practical tips, tactics and marketing strategies to build and grow a Thriving Private Practice.
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If you're looking to simplify and streamline your marketing and start attracting more clients without spending hours a day making posts and videos for social media, hit the play button to start listening!
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Your host Kathy Colaiacovo, is a Marketing Strategist who has spent over 15 years working with hundreds of practice and service-based business owners and offers guidance that answers questions like:
*How do I get results from my marketing?
*What’s the best bang for my marketing bucks, and time?
*Can I grow my private practice without having to be on social media all the time?
*How do I get new clients from marketing?
*What type of marketing will help my practice get more clients and not waste my time?
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You'll find Kathy shares easy-to-understand lessons and ways to implement marketing that actually gets results, not wasted time.
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She's not a dietitian teaching marketing; she's an expert in marketing who has helped hundreds of private practice owners grow 5, 6 and even 7-figure businesses.
Marketing your Private Practice with Kathy C
Using Keywords in Your Marketing Content to Reach More People - Ep 110
How do you get your marketing to bring in more clients? The secret sauce might just be in the words you use - or don't use - in your marketing.
Marketing your private practice or business is not just about having great marketing content; it's about making sure it's the right content, filled with the right words, that finds its way into the right search results.
And then those search engines can send the right people your way - the same way a person seeing or hearing the message can send people your way too!
This lesson will enlighten you on a content marketing strategy to get your message across to people so that they know you have the expertise and services or products to help them!
We're going to cover - in a very easy-to-understand lesson - how using keywords in ALL of your marketing content can help your message reach more people - from a real-life example of content Kathy had someone edit before it got published - a testimonial! Yes, even testimonials are marketing content to think about using keywords to improve the message.
And… don’t be scared of that tech word - keywords - those keywords and a little know-how on SEO will explain how to sprinkle a little magic in the form of keywords into your content to attract more clients.
Here are 3 lessons you'll learn by tuning in:
- Why Keywords aren't Just for Website Content
- An easy way to understand the basics of SEO and Keyword Basics
- The Power of Keywords in all types of Testimonials
There are some added resources mentioned in this episode and you can find them all on the shownotes page at - http://marketingyourprivatepractice.com/110
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